{"id":23465,"date":"2025-04-09T08:47:22","date_gmt":"2025-04-09T06:47:22","guid":{"rendered":"https:\/\/pava.eu\/?p=23465"},"modified":"2025-08-07T14:24:28","modified_gmt":"2025-08-07T12:24:28","slug":"pava-consumer-health-report-q1-2025","status":"publish","type":"post","link":"https:\/\/pava.eu\/en\/pava-consumer-health-report-q1-2025\/","title":{"rendered":"Pava Consumer Health Report Q1 2025"},"content":{"rendered":"

Consumer Health in transition: focus on sustainability, functionality and innovation<\/strong><\/p><\/div>

The consumer health market has been on the move since the Covid-19 pandemic. Consumer priorities are shifting permanently: the demand for sustainable and functional foods, high-quality dietary supplements and natural care products is driving an entire industry into a new dynamic. Our first Consumer Health Report therefore analyzes three segments of this market in detail: Functional Food & Beverage, Dietary Supplements and Cosmeceuticals.<\/p>\n

The most important findings from our Consumer Health Report are:<\/p>\n

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  • Health as a conscious choice:<\/strong> Since the Covid-19 pandemic, awareness of longevity has increased. The demand for sustainable & functional foods, high-quality nutritional supplements and natural care products continues unabated.<\/li>\n<\/ul>\n
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    • Innovations create differentiating features:<\/strong> Innovative products with complex formulations for specific applications through to personalized combinations of active ingredients are driving the market.<\/li>\n<\/ul>\n
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      • Digital channels and D2C marketing strengthen customer loyalty:<\/strong> Brand loyalty is strengthened through a personalized approach, community engagement and direct interaction.<\/li>\n<\/ul>\n<\/div>
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        For an in-depth analysis and forward-looking insights into the dynamically evolving market, request our first Pava Consumer Health Report Q1 2025.<\/p>\n

        Alternatively, you can contact our Consumer Health experts Dr. Lars Veit, Martin Fuchs and Malte Striegler directly.<\/p>\n

        Our Pava Consumer Health Report Q1 2025 is published solely in English.<\/em><\/p>\n<\/div>

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