Pava Partners has advised M Group GmbH (M Group) on the acquisition of The Conference Exchange (Confex), a software provider for online and onsite conferences. The acquisition enables M Group to enter the attractive US market.

Confex was founded in 1996 by MIT-educated engineer Kevin O’Neill. Over the past 27 years, the company has developed and marketed a leading software suite for medical and scientific conferences in the USA with the aim of supporting event organizers in process automation and digitization. Hundreds of companies and associations in the USA use the Confex solution every year.

Confex is the ideal partner for M Group: M Group is the leading European software provider for medical conferences. Confex, meanwhile, has a long-standing and trusting relationship with the major associations in the USA. The acquisition thus enables the M Group to enter the strategically important US market, which is the largest single market for conferences and on a par with the European market.

“The acquisition of Confex enables us to successfully drive forward our international expansion. Pava Partners has thus gained an excellent door opener for us into the US market,” says Sebastian Loza, Managing Director of M Group.

About M Group

M Group GmbH, headquartered in Krailling, is the European market leader for the digitalization of medical conferences. As a full-service technical provider with a fully integrated SaaS event platform, M Group enables its customers to efficiently manage complex events, whether onsite, virtual or hybrid. As a premium provider, M Group is known worldwide for its innovations in the conference sector and is a trusted partner of leading associations. It has been setting standards for years and meets the high demands of medical conferences: for example, at the European Heart Association conference, an event with 40,000 participants, 3,000 lectures and presentations are held over 3 days, streamed and then made available via the association’s eLearning portal. The M Group is also a service partner of Messe München, Messe Berlin, Messe Hamburg and Messe Stuttgart.

About The Conference Exchange

The Conference Exchange (Confex) provides online and onsite event management software for medical and scientific association conferences. Data is collected and processed for hundreds of conferences each year. Conference planners use the software to review submissions, invite additional speakers and create cohesive conference programs. The results are then delivered to Confex’s printed and digital versions of the conference program and media. Confex’s product offering is now complemented by M Group’s complementary and scalable products. This enables Confex to offer its customers a significantly broader spectrum of process digitization.