Pava Partners advised EAG Group (“EAG”), a leading international investment group focused on the digital transformation of the automotive market, on the acquisition of CarObserver Group (“CarObserver”) and dotzilla GmbH & Co. KG (“dotzilla”) within only one month. These acquisitions mark another significant step for Omnetic, a group member of EAG, into the German automotive market.

CarObserver offers OEMs and car dealerships a software solution that optimizes vehicle valuation (sales and margin process). dotzilla provides an integrated Dealer Management System (DMS) for online and stationary sales, which reduces marketing efforts and creates capacities for an optimal lead processing and active sales.

About the acquisition of CarObserver

EAG sees CarObserver as a valuable addition to its group company Omnetic, a leading provider of Dealer Management Systems in Europe. CarObserver can be seamlessly integrated into Omnetic, enabling targeted cross-selling to the existing customer base of around 10,000 B2B customers and the further expansion of the business in Germany.

About the acquisition of dotzilla

EAG views dotzilla as a great asset as well that integrates smoothly into the DMS core platform “Omnetic”. This integration also enables targeted cross-selling within the existing customer base of approximately 10,000 B2B clients, while also supporting the expansion of business operations in Germany.

“We appreciate and thank the entire team at Pava Partners for their renewed professional support and for the long-term partnership that further strengthens our platform in Germany,” said Petr Kratochvíl, one of the founders and Investment Director of EAG Group.